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Best Interactive Video Campaigns in 2025

1. Burger King Ireland - Branding Campaign

We really focused on giving the viewer the look and feel of Burger King, this is why we used these customized burger images sliding in on top of each other. With these images, we aimed to excite the taste buds and encourage viewers to try out the new burger range.

2. Ötztal Tourismus/Summer Start - Countdown & Branded Player

The campaign goal was a perfect fit for our countdown overlay to promote the start of the summer season in 2025. We were able to create urgency and get the viewer to buy their summer card. As there is already a lot going on in the video itself, we decided to build the overlay around the video using our Branded Player layout.

3. Azerbaijan Tourism - Video in Video & Slider

Linking and viewing videos within a video ad creates a more immersive user experience and turns a simple clip into an interactive journey. Viewers can explore product details, tutorials, testimonials or behind-the-scenes content and much more without leaving the main storyline. The Video in Video feature is perfect for showcasing comparing options and demonstrating products in action. The slider gives users a chance to seamlessly navigate back and forth to select the activity or topic they’re most interested in. This makes the watch experience more intuitive, adapting effortlessly to individual preferences. Slides can be added, removed, or rearranged even while the campaign is live, ensuring the content is always up to date.

4. Travis Club - Pick&Choose

With our Pick & Choose overlay the viewers can choose what they are most interested in. The video will stay on pause (if wanted) until they come back and don’t miss a second while exploring the designated landing page.

5. Indiana - Survey

In this engaging video advertisement, our goal was to inspire the viewer to feel a connection with the ad, rather than just presenting a single call to action we chose to use three options to pick from.